About Us

Imex Universal company is proud owning leading production chain of high quality soft-dried fruit with no or less sugar.

Imex's products are preserved with natural flavors with high vitamin and nutritional content, which is a gift of health from nature to consumers


Madam Hong is a Vietnamese soft dried fruit brand with more than 5 years of experience.

Using high quality agricultural raw materials of Vietnam and processing stages meeting international standards, Madam Hong has appeared in many European and Central European countries, serving millions of customers around the world.

About Us

Imex Universal company is proud owning leading production chain of high quality soft-dried fruit with no or less sugar.

Imex's products are preserved with natural flavors with high vitamin and nutritional content, which is a gift of health from nature to consumers


Madam Hong is a Vietnamese soft dried fruit brand with more than 5 years of experience.

Using high quality agricultural raw materials of Vietnam and processing stages meeting international standards, Madam Hong has appeared in many European and Central European countries, serving millions of customers around the world.

  • IMEX UNIVERSAL *

  • madam hong *

GROUP MAP

acreage:

20.000m

  • Capacity: 6 tons of dried fruit per day

packaging factory

cold storage system

Representative Office

acreage:

20.000m

  • Capacity: 15 tons of dried fruit per day

packaging factory

cold storage system

acreage:

5.000m

  • Capacity: 3 tons of dried fruit per day

packaging factory

cold storage system

VIET NAM

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certificate

Madam Hong is committed to using only natural, safe and high-quality ingredients to process soft dried fruit pieces. Madam Hong does not use any preservatives or additives in the production process

HACCP (short for Hazard Analysis and Critical Control Points) is a system for analyzing, identifying and controlling hazards and critical control points (CCP) during food production and processing. This system is mandatory by many countries around the world in the process of food production and processing 23. HACCP is a fundamental tool in planning the creation of safe food in the application of ISO 22000 in organizations involved in the food chain

The company's products have been approved by the U.S. Food and Drug Administration (FDA) to be marketed in the United States. This indicates that FDA has reviewed, approved, and has determined that the benefits of the product outweigh its known and potential risks for the intended use

certificate

Madam Hong is committed to using only natural, safe and high-quality ingredients to process soft dried fruit pieces. Madam Hong does not use any preservatives or additives in the production process

HACCP (short for Hazard Analysis and Critical Control Points) is a system for analyzing, identifying and controlling hazards and critical control points (CCP) during food production and processing. This system is mandatory by many countries around the world in the process of food production and processing 23. HACCP is a fundamental tool in planning the creation of safe food in the application of ISO 22000 in organizations involved in the food chain

The company's products have been approved by the U.S. Food and Drug Administration (FDA) to be marketed in the United States. This indicates that FDA has reviewed, approved, and has determined that the benefits of the product outweigh its known and potential risks for the intended use

certificate

Madam Hong is committed to using only natural, safe and high-quality ingredients to process soft dried fruit pieces. Madam Hong does not use any preservatives or additives in the production process

HACCP (short for Hazard Analysis and Critical Control Points) is a system for analyzing, identifying and controlling hazards and critical control points (CCP) during food production and processing. This system is mandatory by many countries around the world in the process of food production and processing 23. HACCP is a fundamental tool in planning the creation of safe food in the application of ISO 22000 in organizations involved in the food chain

The company's products have been approved by the U.S. Food and Drug Administration (FDA) to be marketed in the United States. This indicates that FDA has reviewed, approved, and has determined that the benefits of the product outweigh its known and potential risks for the intended use

Conquer the market

Conquer the market

Europe and Central Europe

Europe and Central Europe

Madam Hong has been exporting soft dried fruit products to Europe since 2017, after obtaining HACCP (Hazard Analysis and Critical Control Points) certification - an international standard for food safety. This is an important turning point in Madam Hong's development process, as it has created trust and prestige for international customers.

Madam Hong has continuously expanded the market and increased export sales to European and Central European countries such as Germany, France, UK, Poland, Hungary, Czech Republic ... Madam Hong's soft dried fruit products have been warmly received and praised by the most demanding customers. They were attracted by the delicious taste, soft chewy texture, bright color and high nutrition of Madam Hong soft dried fruit pieces.

Madam Hong has continuously

expanded the market and increased export sales to European and Central European countries such as Germany, France, UK, Poland, Hungary, Czech Republic ... Madam Hong's soft dried fruit products have been warmly received and praised by the most demanding customers. They were attracted by the delicious taste, soft chewy texture, bright color and high nutrition of Madam Hong soft dried fruit pieces.

Madam Hong has also participated in many international food exhibitions and fairs, to introduce and promote Vietnamese soft dried fruit products to more consumers. One of the notable events is Gulfood 2022 – the world's largest food exhibition taking place in Dubai. Here, Madam Hong has impressed customers from all over the world, by the creativity and quality of soft dried fruit products.

Madam Hong is not only a Vietnamese soft dried fruit brand, but also an ambassador of Vietnamese food culture. Madam Hong has brought international consumers new, bold and valuable fruit experiences. Madam Hong has also contributed to enhancing Vietnam's image and position on the world map.

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